Born from a deep love of British music culture, BeFWD (Be FORWARD) is a consultancy music agency specialised in

INTERNATIONAL pr AND

international OPPORTUNITIES 

FOR british ARTISTs, djs and producers

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Accessing an international territory can be challenging as it requires local knowledge and connections which creatives and companies often have no access to. Having teams located in London, Milan and Gothenburg provides us a powerful insight in Italy and Sweden.

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We love to explore all potential opportunities to maximise international reach.

Our services includes:

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• INTERNATIONAL MEDIA COVERAGE

• INTERNATONAL RADIO PLUGGING

• INTERNATIONAL LIVE PERFORMANCES

• INTERNATIONAL FEATURINGS

• INTERNATIONAL BRANDS PARTNERSHIPS

• INTERNATIONAL CONTENT CREATION

We work with:

BeFWD's founder Francesca Bondioli moved to London from Milan in  2006 to live where discovering new international music was an

everyday feature. 

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In Milan she worked in radio introducing the newest international artists; once in London she studies music business and joined American magazine Empire Radio Magazine creating a UK segment to promote British artists.

She then worked as General Manager for independent label J.O.A.T. coordinating artists' campaigns and events.

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Having worked in various fields of the music industry, Francesca realised that many British artists, music professionals and lifestyle brands were not able to easily access Europe so in January 2019 she created BeFWD to bridge the gap between European countries.

FRANCESCA BONDIOLI

FOUNDER &

MANAGING DIRECTOR

London

NIYAH SMITH

BUSINESS CONSULTANT

(54 LONDON)

London

JASON CAMACHO

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A&R MANAGER

London

MARVELY GOMA

PROMOTER

Milan

AMADOU

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PROMOTER

Turin

ADESOPE OLAJIDE

AFROBEAT AMBASSADOR

London

Italy's international scene is developing and moving at a fast speed; here some  recent international music highlights: 

2020

'Combo' Mr Eazi's feat Ghali 

(February 2020)

Saweetie performs in Milan

(February 2020)

Capoplaza remixes 'Pookie' by Aya Nakamura

(55 million streams since release)

(November 2019)

Fka Twigs performs in Milan

(November 2019)

Alfa Mist performs in Bari 

(November 2019)

Seun Kuti performs in Milan 

(November 2019)

Little Simz performs in Milan

(October 2019)

Slothai performs in Milan

(October 2019)

Tiwa Sawage performs in Milan for

Milan Fashion Week for Iceberg

(September 2019)

Masego performs in Milan

(September 2019)

Kida Kudz performs in Milan

(September 2019)

Shiva remixes 'Taste' by Aitch

(3 million Youtube views in 1 month)

(December 2019)

Ghali remixes 'Antisocial' by Ed Sheeran &

Travis Scott

(December 2019)

Ghali in studio in London with Stormzy

(December 2019)

2019

Burna Boy performs in Rome

(February 2020)

Yussef Dayes performs in Bologna

(January 2020)

High Klassified performs in Milan

(February 2020)

Davido performs in Rome and Milan

(April 2019)

Yungblud performs in Milan

(January 2019)